What is a Facebook Audience? When we’re talking about the Facebook audience, what we mean is the audience that your AD is delivered to. Facebook has collected a lot of data from you, the people on the site and the ones going through the app. The idea is that they can show your ADs to […]
If you are a business owner or you’ve tapped into the world of sales, then there’s no doubt that you’ve heard the term lead generation. A lead is a person or business that you consider might eventually purchase your products or services.
A lead magnet is a free giveaway that is usually linked to an AD. These are given away for free in exchange for contact information.